If you like the BMW 2 Series Active Tourer, you might be a little jealous now; because in China the car gets an exclusive livery.
The BMW 2 Series Active Tourer is not everybody’s darling, speaking for BMW hardcore enthusiasts. But it’s selling very well to new customers and families.
That said, the Active Tourer hits markets in China with high expectations from BMW, addressing young chinese families.
And so, the BMW 2 Series Active Tourer will make a big hit on the Beijing Auto Show, starting on April, 25th. At the largest Motor Show in China, the Tourer will star side by side with the other recent front-wheel-drive BMW – the BMW X1, which makes its Asian debut than.
The Active Tourer in China is a little different to the european model, as the car gets manufactured at the BMW-Brilliance plant in China. Also the car will get an additional fine particle filter for passengers as well as thicker stuffing for the rear passenger seats. And: the car gets an exclusive livery in Valencia Orange Metallic.
Actually the car looks really good in that color.
While we saw Valencia Orange the first time at the iconic BMW 1 Series M Coupé, the color today is reserved for the BMW 1 Series and BMW 2 Series Coupé and Convertible at the moment, except for the Active Tourer in China now.
Beside Orange, the car is available in 10 more paintings in China: Cooper Brown Metallic, Alpine White, Mineral White, Black, Glacier Silver, Mediterranean Blue, Flamenco Red, Sparkling Brown, Atlantic Grey, and Platinum Silver.
The BMW 2 Series Active Tourer saw its market launch at March, 21st. It will be available as 216i, and 218i with the 1,5-cyclinder petrol engine as well as 220i with the four-cyclinder engine.
The price starts at 236.900 Renminbi Yuan, which is 32.400 Euro or 36,500 US-Dollars. While this is a lot of money, especially for young chinese families, there is a unique financing offer from BMW – with 48.000 Yuan initial payment (about 6.500 Euro, 7,400 US-$) and 499 Yuan monthly rate (about 70 Euro, 77 US-$).
To appeal the chinese market, BMW joint forces with the chinese model Kun Ling and actor Wu Chun. Chun is father of two young kids, Ling gave birth to her first daughter back in July 2015.
We have the two commercials for you:
What BMW is showing else at Beijing Auto Show? We’ll see – watch out at the BMW MOTOR SHOW BLOG; we cover the show during the next days.